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Review of Ishq Brandy

Amusing, witty, sharp and contemporary – Ishq Brandy is a light-hearted entertainer that was desperately needed to end the lull phase that Punjabi cinema had been going through for some time.

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The film starts off promisingly enough, focusing on the chemistry between the three boys- Teji (Alfaaz), Gura (Roshan Prince) and Pritam (Binnu Dhillon) who live by the tagline “if you are my friend, I don’t need any enemy” – constantly putting each other into trouble under the spell of “Brandy” and then saving them from the same. Despite all the fun and drama, there’s inherent warmth in their relationship which is reminiscent of ‘Dil Chahta Hai’.

Ishq Brandy easily manages one to transport to a world that’s fantasy-like, packing one gimmick after another and also, the dialogues (penned by Rupinder Inderjit who is also the screenplay writer) that are totally mass appealing – humourous and impactful.  Frankly, it's a film that gives you a thoroughly entertaining time during your two-hour visit to the theater. Although, Ishq Brandy may not boast of a very innovative storyline, but director, Amit Prasher packs loads of entertainment that you hardly get time to ponder on anything else but the humorous situations and brilliant performances.

As far as the performances are concerned, Roshan Prince is simply outstanding. You take to his character and also his performance instantly. He is the naughtiest of all the friends and the variation that he’s shown in his acting after roles like Naughty Jatts and Kirpaan, is simply mind-blowing. Not even a shade of doubt there that he can be the next big-thing in Ballewood! Alfaaz is confident, and completely in sync with his character. He conveys a lot through his eyes and plays his part very sensibly. In fact, it’s a complete surprise to see him after Jatt Airways, where his performance just went unnoticed. Binnu Dhillon continues his super act with enthusiasm. He's the soul of the film and it’s awesome to see him dancing on the streets and playing a meaty role. Amongst the girls, it's Wamiqa Gabbi who walks away with a powerful role and a power-packed performance as well. Japji Khaira is efficient and Shobhita Rana is perfect for the little role that she got to do. Karamjit Anmol is fun to watch as usual. The film has a number of actors in supporting roles and the ones who stand out are Shivender Mahal, B.N. Sharma, Amita Nangia and Avtar Gill.

Photo: Ishq Brandy - Releasing Worldwide 21 Feb 2014Although Ishq Brandy packs in loads of entertainment, but you can't overlook the hiccups in this journey as well. After a great buildup around the “laal dabba”  and “Prince of Giddadbaha”, the climax rather falls flat. The skyrocketing expectations almost diffuse during the finale and the story stagnates in the middle of the second hour. However, despite the hiccups, the movie wins the hearts of the audience who simply want to have good time in those two hours. So, if you are ready to discard logic and rationale, and are a die-hard lover of masala pot-boilers, then Ishq Brandy won’t disappoint you at all.

The music is awesome, composed by Yo Yo Honey Singh. At the onset, we have a sufi number by Alfaaz and then we have a Govinda type song like, ‘Garaari’ towards the middle which is amusing. Tracks completely gel with the genre of the movie. The cinematography is eye-feasting as well.

Final word? ISHQ BRANDY is a “must-watch” for those who relish masala entertainers and situational comedies. The performances and the music are awesome. Strongly recommended if you are looking for pure entertainment this weekend!

Ballewood Rating: 3.5/5

Watch Roshan Prince talking about Ishq Brandy in an interview to Ballewood.in

 

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